Semicouture invited its talents to immerse themselves in an experience suspended between reality and imagination. In the exclusive setting of the Venini Room at the Venice Venice Venice Hotel, transformed for the occasion into a timeless place, the guests were transported into the dreamlike and visionary universe of Alice in Wonderland. At the centre of this experience was a ritual: Tea Time. The talents were guided on a sensory journey through rare and refined blends, each with a story to tell, each capable of evoking distant worlds. A ritual moving between dream and reality, where every detail tells a fragment of Semicouture's imaginative universe.